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A local swim team was looking for a new logo, and we were looking to break into the sports logo business. To quote Dick Vitale: "Serendipity, baby!"

The team colors and name were already set, so we had to work within those guidelines. Exact shades of colors were our choice. They received three different logo looks and chose from there. One was very realistic, one very cartoony, and they picked this one, which split the difference.

This was a particularly fun job, and we hopeonly the first of many sports logos we design.

 


e-mail tzas@thomz.com